# How to create a list {% hint style="info" %} In this section, you will find insights on how to create a list in ActiveCampaign. {% endhint %} Before adding your subscribers to your ActiveCampaign account, you must have a list to which you can add them. Therefore, the first thing you will do in your account is create a list. Lists are the containers where you will store your contacts within your account. Each time a new user signs up for your ActiveCampaign account, they are registering for a specific list. ### 🚨 Recommendations: * Keep the number of lists to a minimum. * Organize your contacts using tags and segments, instead of lists. * Always provide your contacts with the option to unsubscribe at any time. Discover how to create a list in ActiveCampaign! :point\_down: {% embed url="" %} If you have any questions, don't hesitate to [email us](mailto:support@wildmail.io) for free assistance with setting up your account. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.wildmail.io/activecampaign-academy/getting-started/organize-your-contacts/how-to-create-a-list.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.